To all my fellow artists, I want to share a secret with you I’ve learned to assist you in your success. One BIG thing that I’ve seen so many artists fail to do is have a plan to market their music. A powerful way to market is by having a proven system. Without a system, it’s easy to get caught up in a rat race, waste your hard earned money and valuable time. Here’s what I’ve observed many artists do. They make the effort to write songs, record an album, get CDs pressed up, perform a few shows and that’s it! No marketing plan. Putting music on iTunes and other online retail outlets is not marketing. All that equates to is adding music to a virtual store shelf that will collect cyber dust if no one knows your music exists. The “If you build it they will come” theory doesn’t really work for music. Not even for Justin Bieber, he has a marketing team. If you’re reading this today it’s not too late to learn how to market your music. Ever heard of Music Marketing Manifesto? I have two words for ya. It works. This stuff isn’t taught in school. I went to college and no music business courses I took come close to this. Google it and do your research but most of all, if you believe in yourself as an artist, you owe it to yourself to educate yourself and grow your music career.